Helping Hands is the brand-funded TV program showcasing people and organisations who make the world a better place!
Each episode features the Helpers and the Thought Leaders.
THE HELPERS
It’s all about the IMPACT and the WHY?
A 10-minute documentary which celebrates the life changing work that often goes unnoticed. It might be inspirational, aspirational or showcase the everyday. This is a great way to share life changing stories with supporters and stakeholders, and to reach new audiences.
THOUGHT LEADERS
Community and Social Leaders discuss key issues.
A panel-discussion with experts, social commentators and community advocates which delves into issues that shape and impact our community.
TARGET AUDIENCE
OzTam ratings show over 55% of viewers on Channel 9 and 9GEM on Sunday mornings are women aged 45yrs and over. This is closely followed by just over 40% of men aged 55yrs and over.
Helping Hands will ensure each episode will resonate with the following audience groups:
- Females 45yrs+
- Males 55yrs+
- Students, teachers and others in the education ecosystem
Helping Hands will be shared and promoted to teachers across Australia, focusing on the learning outcomes for social studies subjects including HSIE, Ethics, Community and Family Studies, Society and Culture, etc.
Tax Deductible Support
Helping Hands can offer tax-deductible opportunities to philanthropists and supporters who would like to sponsor the production and broadcast of a Helping Hand to feature on this program.
Benefactors receive a tax deduction and enable organisations to benefit from the promotional materials and exposure that Helping Hands will generate.
Philanthropists and supporters can simply make a donation to the Media Arts Foundation to support involvement in Helping Hands. Contact us and we’ll be in touch to tell your story.
This approach allows community groups to be a part of Helping Hands without impacting on existing budgets and operational plans.
Supporters can be private individuals and local businesses who want to support your work.
